ARiA on the Tough Road to Music Success

Rising singer ARiA has revealed the main obstacle holding back her music career.

Speaking on NBS After5, she said finances have been her toughest challenge, especially when promoting her songs and reaching larger audiences.

She added that fierce competition in the industry makes it harder for new artistes to break through without strong support.

For many, success depends on making the right connections, which remains a major challenge for up-and-coming talents like her.

The biggest problem for me, first of all, would be financial, mainly in line with promotion, especially getting my music to places that have a big audience. It is hard to make connections, there is a lot of competition, there are a lot of artistes, so you really have to work hard and pray that you get to know someone who knows someone.

VIDEO: “My biggest challenge in promoting my music has been finances.- Aria Music Ug#NBSAfter5 pic.twitter.com/Mu6AvJZtHQ

— NBS After 5 (@NBSAfter5) September 25, 2025