Big Talent, Little Capital: NBS KURT Explores Why Investors Fear Uganda’s Music Industry
Uganda’s music industry is back in the spotlight as NBS KURT returns this Saturday with one big question.
Why are investors still afraid to put serious money into music?
Every weekend, Ugandan artists fill concert halls, trend on TikTok, and dominate radio. Brands use their songs. Fans at home and abroad stream their music daily. The talent is clear. The demand is there.
But many investors are still careful.
In countries like Nigeria and South Africa, music is treated like a serious business. There are stronger systems for royalties, clearer contracts, and better record keeping. This makes it easier for investors to see how they will earn back their money.
In Uganda, things are not always that clear. Royalty payments can be hard to track. Many deals are informal. Financial records are not always available. For investors, that feels risky.
Still, the opportunity is big. Uganda has a young population, growing streaming numbers, and strong support from the diaspora. With better systems and clear rules, music could attract real long term investment.
This Saturday, 2 PM, on NBS KURT, hosted by Alfa Timez, the focus will be simple: how can Uganda turn talent into a strong and trusted business?
