Maama Fiina Blames Trend Culture for Music Decline
Ugandan businesswoman and traditional healer Sophia Namutebi, popularly known as Maama Fiina, has weighed in on the current state of local music.
Local music has faced criticism for years.
Some say it leans too heavily toward vulgar content. Others argue that meaningful songs no longer receive the recognition they deserve.
Speaking during a phone interview on Sanyuka TV, Maama Fiina offered a different angle.
In her view, the problem is not only with artistes, but with the audience itself.
She believes the way Ugandans consume music today is shaping the kind of songs that dominate the airwaves.
To explain her point, she referenced Lil Pazo.
According to her, when he released songs like “Gula Emotoka,” they received little attention.
However, when he later put out more controversial tracks such as “Enkuddi,” they quickly gained traction.
To Maama Fiina, that contrast is telling.
She argued that many Ugandans now go for what is trending instead of supporting music with long term value.
As a result, artistes are encouraged to chase what is popular in the moment rather than invest in lasting artistry.
When Lil Pazo used to sing decent songs like ‘Gula Emotoka,’ people never used to listen to them. Today, when he sings songs like ‘Enkuddi,’ they are listened to. What I think is that we, Ugandans, have lost hope. After about two months, when someone releases something that gets people moving, we shift to that. We no longer listen to the original music.
In her assessment, the audience plays a powerful role in determining the direction of the industry, and what people choose to glorify ultimately shapes what musicians create.
Ugandans, we’ve lost hope; we chase trends instead of appreciating original music.- Maama Fina#VvaawompitewoKuSanyuka #SanyukaUpdates #FfeBannoDdala pic.twitter.com/GuSO1K97yZ
— Sanyuka TV (@sanyukatv) February 21, 2026
