The Art of Not Responding: Zyra Baby’s Approach to Online Negativity

Ugandan TikToker Zayra Baby, born Nandijja Desire, has opened up about how she handles online negativity and criticism, an unavoidable part of life in the spotlight.

With a growing social media following, Zayra Baby is no stranger to unsolicited opinions and verbal attacks.

But unlike many who clap back at trolls or try to defend themselves online, she chooses silence.

Speaking about her approach on Sanyuka Music Taxi, Zayra Baby explained that responding to negativity only fuels it further.

I do not respond because I feel it is not called for. Someone says something because that is what they want to say. My responding would only give life to it, and I do not want that.

Also read: Zayra Baby Defends Her Work Ethic Amid Claims She Fails to Deliver After Payment

Here is how Zyra Baby handles social media battles.

Should we continue in English or we save Uncle Mark & switch🤣?#SanyukaMusicTaxi #SanyukaUpdates pic.twitter.com/zqLJzwWRyf

— Sanyuka TV (@sanyukatv) July 9, 2025