“The Audience Will Consume What Is Available” —Lutalo Explains Why Weak Performers Succeed

In the ongoing debate over the quality of Ugandan music concerts, singer David Lutalo has weighed in with a sharp response to veteran actor and director John Segawa’s recent criticism.

Segawa had claimed that many of today’s concerts lack substance and fail to give fans value for their money.

But Lutalo, appearing on Music Jam Tunyuke, was not about to let that slide.

Using a striking analogy, he warned that when truly talented musicians choose to stay quiet, they leave room for mediocrity to take over.

The truth is; if the truly talented musicians choose to stay silent, then the less talented ones will take over. If the good musicians refuse to sing, the audience will simply go with whoever is available.

He followed up with a relatable example to drive the point home.

If you fail to get meat, you eat beans. You do not just sit there and say, ‘I will not eat.’

For Lutalo, the problem is not that audiences prefer weak performances, but that they have no choice when the so-called “better” musicians are missing in action.

That is the problem with our industry. The good musicians spend more time talking about how talented they are, instead of actually giving fans something to experience. Meanwhile, the audience will not sit in silence. They will listen to what is available, even if it is not the best. Not because they prefer it, but because it is what is there.

He wrapped up with a clear challenge to fellow artistes, especially those who consider themselves truly gifted.

If you know you sing very well and can put on an amazing concert, stop talking. Just get up and do it.