The One Thing Anne Kansiime Says Young Creators Are Missing
Anne Kansiime thinks too many young creators are spending more time copying trends and internet personalities than building their own identity online.
The comedian has stayed relevant since breaking onto the entertainment scene in 2007 through Theatre Factory performances at the Uganda National Theatre, and she believes authenticity played a huge role in that longevity.
During a sit down on the Ugandan Boy Talk Show, Kansiime explained that she never entered the industry trying to imitate anybody else.
Unfortunately, the kids doing content today are copying someone. Most of the children doing content today are copying someone. I was not copying anybody and when you set out and your source of inspiration is ‘self,’ that means at any one point in life you have ‘self’ to go back to for motivation and inspiration.
That same mindset shaped the way she approached comedy from the very beginning.
Rather than forcing accents or creating a polished online personality, Kansiime built her audience around her natural humor, her real life experiences, and the way she normally speaks.
The fact that I broke out being myself, speaking the English I learned, not trying to have an accent, talking about the life I lived normally and naturally. In fact, if you joke about the better side of your life, nothing you say is funny.
Years later, she still believes staying connected to herself made it easier to keep evolving as trends, audiences, and platforms changed around her.
I think because I came on the scene by just being myself, it is easy to go back to ‘self’ and know where to start off when you are moving forward. That is the only trick I have. I have no specific formula.
Kansiime also acknowledged how difficult it has become for creators trying to break through online today.
Even with 1.4 million YouTube subscribers herself, she says she has huge respect for creators currently hitting 300,000 subscribers because competition has become far more intense than it was years ago.
Right now? I have a lot of respect for anyone that has more than 300,000 subscribers on YouTube. I have 1.4 million but I have so much respect. The 300K of now is like 3 million of then. People have to do so much more to get what I got then.
