Selecta Jeff Calls Out Artistes Who Blame DJs For Failed Songs
Before TikTok trends and viral dance challenges took over the music industry, many artistes depended heavily on DJs and traditional media to break their songs.
Today, however, the rules have changed, something DJ Selecta Jeff believes many upcoming artistes still struggle to accept.
The Ugandan DJ sparked conversation on X after pushing back against the growing habit of blaming DJs whenever songs fail to take off.
Why is it hard (difficult) for young musicians to break through. Think twice before you blame the DJs. You guys have a tendency of scapegoating DJs for everything related to music promotion. Bambi naffe we be trying our best to play the Ziki, but it is never enough.
These days, even songs with heavy club rotation can fail to gain traction online, while random snippets recorded on phones suddenly become nationwide hits overnight.
With streaming platforms, influencers, TikTok creators, and social media now shaping what people listen to, many believe the journey to success no longer rests on DJs alone.
And that leaves one difficult question: if a song is not connecting, who should really answer for it?
